SCarlet & violet

Scarlet and Violet is a modern flower shop creating bouquets
that are sculptural, elegant and make a statement. A luxurious
and artisanal boutique creates works of art for their clients
rather than your standard bouquet of flowers.

The visual identity of this brand uses a sophisticated and delicate
font to showcase the primary logo. This goes hand in hand with
the work they create using delicate florals to design well thought
out bouquets. The logo mark uses the brand abbreviation and
showcases it as if it were a bouquet of flowers itself. Gently placed
in the vase 'V' with the 'S' and '&' balanced inside.

The colors, photography and illustrations all compliment the
brand by pulling in personal touches to compliment the posed
photographs. It creates an overall balanced brand.

branding / social / illustration